MAHARDIKA
South Tangerang
Summary
I bring a wealth of experience, consistently demonstrated a keen understanding of the brand, fostering strong relationship, delivering impactful solutions and expertise to drive business growth through strategic brand development.
As a seasoned professional, I am poised to contribute valuable insights and leadership to any team, ensuring continued success in the ever-evolving landscape of advertising and brand management.
Overview
14
14
years of professional experience
Work History
Associate Account Director
Hakuhodo Digital
04.2024 - 09.2024
Accounts handled & Deliverables:
- Telekomunikasi Seluler - Telkomsel
Deliverable: Digital (Telkomsel Corporate, My Telkomsel, Telkomsel Halo, Telkomsel Area, MaxStream & Dunia Games)
Account Manager
Orami
07.2023 - 02.2024
Accounts handled & Deliverables:
- Thermos Indonesia - Thermos
Deliverable: Creative Concept & Digital
Associate Account Director
Bailey | Capel
07.2022 - 06.2023
Accounts handled & Deliverables:
- Honda Prospect Motor - Honda BR-V & Honda HR-V
Deliverable: 360 Communication Strategy (Creative Concept, TVC, KV, Offline Activation & Digital)
- Yayasan RMHC - RMHC Indonesia
Deliverable: 360 Communication Strategy, (Creative Concept, KV, Offline Activation & Digital)
Associate Account Director
MullenLowe Lintas Indonesia
07.2019 - 06.2022
Accounts handled & Deliverables:
- HM Sampoerna - Dji Sam Soe Magnum Filter, Marlboro Filter Black & Philip Morris
Deliverable: 360 Communication Strategy (Creative Concept, TVC, KV, POSM & Digital)
- Bank Danamon Indonesia - Bank Danamon
Deliverable: 360 Communication Strategy (Creative Concept, TVC, KV & Digital)
- Unilever Indonesia- Bango & Glow & Lovely
Deliverable: 360 Communication Strategy (Creative Concept, TVC, KV, POSM & Digital)
Sr. Account Manager
VMLY&R
09.2018 - 07.2019
Accounts handled & Deliverables:
- Mayora Indah - Beng-Beng, Superstar & Roma wafer
Deliverable: 360 Communication Strategy (Creative Concept, TVC, KV, Offline Activation & Digital)
- Prudential Life Assurance - PRUDENTIAL
Deliverable: 360 Communication Strategy (Creative Concept, TVC, KV, POSM, Digital and Media Supervision)
Account Manager
Leo Burnett Indonesia
10.2014 - 09.2018
Accounts handled & Deliverables:
- Philip Morris Indonesia - Marlboro
Deliverable: 360 Communication Strategy (Creative Concept, TVC, KV, Offline Activation & POSM)
- Wipro Unza - Romano Shampoo
Deliverable: 360 Communication Strategy (Creative Concept, TVC, KV, Offline Activation & POSM)
Sr. Account Executive
Pantarei Communications
01.2014 - 10.2014
Accounts handled & Deliverables:
- OLX
Deliverable: Creative Concept (KV & POSM)
- Adira Dinamika Multi Finance - Adira Finance
Deliverable: Creative Concept (TVC, KV & POSM)
- Grand Indonesia
Deliverable: Corporate Rebranding
Account Executive
Publicis Indonesia
03.2011 - 01.2014
Accounts handled & Deliverables:
- Citibank, na - Credit Card
Deliverable: Creative Concept (KV & POSM)
- Nestle Indonesia - Dancow Ideal
Deliverable: Creative Concept (TVC, KV & POSM)
- Zurich Insurance Indonesia - Zurich Insurance
Deliverable: Creative Concept (KV & POSM)
Education
Bachelor of Law - Business and Industry
Trisakti University
01-2002
SMUN 1 Bandung
01-2002
SMPN 2 Bandung
01-1999
Skills
- Campaign Management
- Brand Management
- Project Management
- Business Management
Personal Information
Date of birth: 06/04/84
Timeline
Associate Account Director
Hakuhodo Digital
04.2024 - 09.2024
Account Manager
Orami
07.2023 - 02.2024
Associate Account Director
Bailey | Capel
07.2022 - 06.2023
Associate Account Director
MullenLowe Lintas Indonesia
07.2019 - 06.2022
Sr. Account Manager
VMLY&R
09.2018 - 07.2019
Account Manager
Leo Burnett Indonesia
10.2014 - 09.2018
Sr. Account Executive
Pantarei Communications
01.2014 - 10.2014
Account Executive
Publicis Indonesia
03.2011 - 01.2014
Bachelor of Law - Business and Industry
Trisakti University
SMUN 1 Bandung
SMPN 2 Bandung
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